British grocery store chain Co-op slashes the price of plant-based food in quest for net zero emissions by welcometothebrightfuture4 June, 2021 https://www.theguardian.com/business/2021/may/05/co-op-slashes-the-price-of-plant-based-food-in-quest-for-net-zero-emissions Awesome.
Welcome to the bright future 